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Jessica Jensen
Global director of marketing—Qualcomm
Sessions:-
Influencers are the new social currency: Practical strategies for working with tech tastemakers
Track 3
Jessica Jensen is global director of marketing for Qualcomm, with 17 years of experience driving business growth through digitally-led, integrated marketing programs in the consumer packaged goods, sportswear and technology industries. She has worked for four Fortune 500 brands throughout her career: Qualcomm, Microsoft, Adidas and Nestlé, where she managed multimillion-dollar marketing budgets, created content and gained expertise across a diverse range of channels including social media, TV, print, digital media, PR and experiential marketing.