Carlos Gil

Former head of global social media—BMC Software, LinkedIn

Sessions:

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• What’s next for measurement: How to convert in the age of chatbots and AI
  Main Conference

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Carlos Gil is president of Gil Media Co. He’s a first-generation Latino marketing executive, Inc. Magazine contributor and award-winning Snapchat storyteller with more than a decade of experience leading social media strategy for global brands. His work has been featured by CNNMoney, the Harvard Business Review, Mashable and the Social Media Examiner in addition to dozens of trade publications. Previously, Gil served as the senior social marketing manager for LinkedIn, where he helped grow and evangelize the use of LinkedIn as a sales and marketing tool. After that, he held roles leading social media marketing for Winn-Dixie, Save-A-Lot food stores and BMC Software. @carlosgil83