Leslie Gaines-Ross
Chief Reputation Strategist—Weber Shandwick
Leslie Gaines-Ross is Weber Shandwick‘s chief reputation strategist. She leads Shandwick’s global-reputation consulting services and thought-leadership development. She introduced groundbreaking, award-winning research into CEO and corporate reputation, CEO transitions and successions, corporate rankings, executive visibility, social CEOs and reputation recovery. Leslie is on the firm’s global senior management team. One of the world’s recognized experts on reputation, Leslie led the first comprehensive research on CEO reputation and its effect on company reputation and business performance. She developed Weber Shandwick’s global corporate reputation studies, Safeguarding Reputation, Risky Business: Reputations Online, The Company behind the Brand, CEO Reputation Premium, CEO Activism, and Socializing Your CEO.