Chief marketing officer—AssuranceSessions:
The importance of authenticity in executive communications
Steven Handmaker is chief marketing officer of Assurance, one of the largest independent insurance brokerages in the United States. He serves as a member of Assurance’s executive management team and is responsible for the company’s marketing, communications, branding and digital media efforts. As Assurance’s top creative professional, he provides counsel on all strategic initiatives and acts as the primary writer and editor of key organization messages.