James Chong

Senior manager of social customer engagement—TOMS

Sessions:

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• Win the battle for attention: Boost engagement with social ads
  Track 1

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James Chong is the senior manager of social customer engagement at TOMS. He led the social media customer care program at Wells Fargo before joining TOMS to manage social media engagement, analytics and paid strategy. He’s passionate about using technology to connect organizations and customers and ultimately improve the lives of people through business. He’s keenly interested in using social media to drive business results, and his favorite word is “optimize.” @JamesChong