Clementine Berlioz

Senior social media manager—HelloFresh

Sessions:

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• From followers to customers: Increase brand loyalty with social media content
  Track 1

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Clementine Berlioz is the senior social media manager at HelloFresh. She strategizes the company’s social media efforts with a strong focus on being customer-centric, creative and fun. Berlioz led the team through various innovations, including hosting a Facebook Live cook-along series and launching a Messenger chatbot. In the past two years, the HelloFresh community grew by 230 percent—eclipsing a million followers—and engagement rose by 160 percent year over year. Before delighting social fans with mouthwatering food content, Berlioz worked in marketing and communications for Microsoft and Ubisoft.