Feb. 23-24, 2017 • Menlo Park, CA
At this two-day conference held at Facebook’s Headquarters, discover how your senior executives and C-suite leaders can use Facebook and Instagram to deliver your company’s most critical messages with employees, customers and prospects. You’ll walk away with tactical tools and a strategic roadmap for these two vital global platforms for executive communications, PR, reputation management and branding.
You’ll learn how to:
- Promote C-suite and senior executive messages that boost your organization's reputation
- Craft messages on the Facebook platforms that get noticed and shared
- Persuade your leaders to communicate using Facebook Live
- Measure the power of your Facebook leadership communications strategy
Attend two days of information-packed sessions.
Hands-on, deep-dive workshops on the latest tips and tactics for Facebook, Facebook Live, Workplace by Facebook and Instagram; plus a new report from Burson-Marsteller on the impact of social media on leadership communications.
Case studies from Walmart; panels with PR leaders and practitioners from TOMS, Walmart and Microsoft; and keynotes with Richard Edelman and Zillow CEO Spencer Rascoff.
WHO SHOULD ATTEND
If you work with your organization's C-suite and senior-level communications, you need to be at Facebook's HQ on Feb. 23‑24!
- Social media managers
- PR directors and senior executives
- Executive communicators
- Reputation managers
- Content managers
- Corporate communication executives
- Media relations and public affairs directors
Conference Venue Information:
1 Hacker Way, Building 15
Menlo Park, California 94025
Conference Hotel Information:
A limited number of hotel rooms are available for conference attendees under a discounted event room block at the following hotels:
(approximately 5 miles from Facebook Headquarters)
625 El Camino Real
Palo Alto, CA 94301
Reservations can be made by calling 800-325-3535 and mentioning the Ragan Communications room block or online by clicking here.
2050 University Avenue
East Palo Alto, CA 94303
Reservations can be made by calling 650-470-3847 and mentioning the Ragan Communications room block or by emailing Reservations at email@example.com.
Due to other events going on at the Stanford University campus the week of February 20th, please register for your hotel room as early as possible. Reservations for the Sheraton must be made by Wednesday, February 8 and for the Four Seasons by Wednesday, February 1. We cannot guarantee room availability after these dates or once the room block is sold out.