Brand Storytelling and
Content Marketing Conference

at The Coca-Cola Company

Sept. 27-29, 2017 • Atlanta

#ragancontent
Hosted by: Cocacola
Presented by: Ragan PR Daily PRSA

Want to tell deeper stories and create content that makes a difference to your organization’s bottom line?

Attend this conference to discover the power of storytelling, learn best practices for developing and distributing branded content and find out how to transform your organization into a culture of content creators.

You’ll learn how to:

  • Build an audience of engaged customers and prospects through storytelling
  • Measure the effectiveness of your content—and win a bigger budget
  • Understand what types of people your team needs to deliver amazing content every day
  • Use the power of storytelling during a crisis to keep your internal and external stakeholders informed, engaged and on message

Don't miss this unique opportunity!

Can't attend in person? Sign up for our live webcast!

Attend three days of information-packed sessions. You’ll only hear practical advice and tactical tips—no pie-in-the-sky theories at this event!

  • Sept. 27Pre-conference workshops *extra fee to attend
  • How organizations can produce award-winning content—and how you can too:
    Tips, tactics and how-to road maps for creating a content machine
  • Visual storytelling lifespan: A story is born, produced, promoted, measured and reinvented
  • The art of inspiration: 7 secrets of highly effective storytellers

  • Sept. 28-29Main conference
  • Featuring three dynamite keynotes and 10 eye-opening sessions with practitioners from Cleveland Clinic, Google, Chick-fil-A, UPS, GE, The Coca-Cola Company and many more.

WHO SHOULD ATTEND

If you work in:

  • Corporate communications
  • Content marketing
  • Public relations
  • Marketing
  • Digital communications
  • Digital marketing
  • Brand journalism
  • Media relations
  • Social media
  • Corporate affairs
  • Community relations
  • Strategic communications
  • Digital media
  • Branding

LOCATION

The Coca-Cola Company Headquarters

Conference Location:

The Coca-Cola Company Headquarters
USA Conference Center
One Coca-Cola Plaza, Atlanta, GA 30313

 
Accomodations:

A limited number of hotel rooms are available for conference attendees under a discounted event room block at the following hotels:

W Atlanta – Downtown
45 Ivan Allen Jr. Boulevard NW
Atlanta, GA 30308
404.582.5800

Reservations can be made by calling 877-946-8357 and mentioning the Ragan Communications Room Block or online by clicking here.

Please note: Reservations must be made by Sunday, August 27 to secure the discounted rate. We cannot guarantee room availability after this date or once the room block is sold out.

NEED TO CONVINCE THE BOSS?

You’ll learn how to:

  • Transform your organization into a culture of content creators
  • Build an audience of engaged customers and prospects through storytelling
  • Measure the effectiveness of your content—and win a bigger budget
  • Repurpose your content to get more bang for your buck and amplify your message on different platforms
  • Understand what types of people your team needs to deliver amazing content every day
  • Use the power of storytelling during a crisis to keep your internal and external stakeholders informed, engaged and on message

SPONSORSHIP OPPORTUNITIES

Join us as an event sponsor and meet your target audience, showcase your products, present thought leadership, generate leads and boost your brand.

Here are a few opportunities we offer:

Ragan events are educational, inspirational and fun!

Our sponsors are an important part of the success of every event.

For more information, contact Kristin Farmer, director of sales & strategic partnership, at kristinf@ragan.com.

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